Auriemma Consulting Group (ACG) recently published its 2nd annual Issuer Brand Index report, which measures consumer perception of top credit card issuers in the UK. This year’s report found that Barclaycard retained its spot as the strongest credit card brand in the UK. This position was partially supported by the lender’s large market share of [...]

Commitment to Cardmembers’ Needs Keeps Discover on Top of Credit Card Category
Discover Financial Services (NYSE: DFS) today announced that Discover® Card is ranked No. 1 in customer loyalty among leading credit card brands, according to the 2008 Brand Keys Customer Loyalty Engagement Index® report. Discover Card has won the credit card category in the [...]