Survey reveals business use of internet marketing tools
08.04.09 – Web analytics and marketing intelligence specialist WebTrends is today launching findings from a survey of internet marketers, which found that only 2% of businesses have used the micro-blogging sensation Twitter as a marketing tool.
The survey also found that traditional marketing tools such as e-Shots (46%) and [...]

WebTrends, a leading provider of web analytics and online marketing solutions, today announced an integration partnership with IBM which will incorporate the collection and analysis of visitor behavior data into IBM WebSphere Portal software, creating a closed-loop content performance management solution.
WebTrends’ data collection technologies enable IBM’s portal software to accurately pass relevant portlet output [...]

Internet shopping expert Conrad Bennett of WebTrends provides advice to e-tailers on how to make the most of the online rush this Christmas
In spite of the economic slowdown, online shopping is still going to be huge this Christmas, as people look to save time and money by doing as much of their gift buying [...]

UK and Ireland’s Largest Multi-Channel Entertainment Retail Specialist Looks to WebTrends for Insight into In-Store Download and Information Kiosks
Web optimization specialist WebTrends is today announcing a partnership with HMV to deliver insight and track user interaction with the retail giant’s in-store transactional and information-point kiosks. The kiosks, launched Nov. 19, bring the rich content [...]

Gannett Co., Inc. (NYSE:GCI) has acquired Ripple6, Inc., a leading provider of social media services. Ripple6 will become a wholly owned subsidiary of Gannett and will continue to offer its best of breed social media technology and analytics not only to Gannett but also to an array of top tier marketers and Web publishers. Terms [...]

New Web section lets customers browse holiday selection and create a shopping list
Holiday III, Internet Shopper
Dollar General will launch a new Web page today that is dedicated entirely to the holidays. The new page at www.dollargeneral.com makes holiday planning quick and easy.
“We know that our customers are looking to save time and money this [...]

Three Principal Leaders Promoted as Company Expands Business Priorities
Mark Horak, President of Warner Home Video North America, today announced a series of executive promotions, reflective of the company’s commitment to build and maintain a strong and dynamic management team across its unique portfolio of businesses. The three executives promoted to executive vice president and [...]