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Big Drop since Last Year in Reputation of Car Manufacturers, Investment and Brokerage Firms, and Banks

Health insurance, internet providers, and pharmaceuticals also lose ground
Every year, The Harris Poll asks a cross-section of adults whether they think about 20 leading industries do a good or a bad job of serving their consumers. The latest poll finds very big changes in the last 12 months. Some industries have seen their reputations [...]

Ads are Interesting but Not Considered Influential

Younger adults more likely to say they are interesting and influential
Whether it is television ads, print ads, or even Internet pop-up ads, most people are exposed to dozens of them in the course of a single day. Considering the amount of ad exposure daily, a majority of Americans (55%) say they find current advertising [...]

Barack Obama Continues to Be Most Popular World Leader in Five Largest European Countries and the U.S.

U.S. President is followed by the Dalai Lama and Germany’s Angela Merkel
A new poll by Harris Interactive for France 24 and the International Herald Tribune finds that the most popular world leader yet again this month continues to be U.S. President Barack Obama. Very strong majorities in Italy (85%), France (84%), Spain (82%), Germany [...]

Now is a Critical Time for Automakers to Maintain Customer Confidence

Clear differences in customer confidence and satisfaction exist between import and domestic vehicle owners
Many historic events have taken place in the auto industry recently, and most of the automakers are getting negative press around them. The domestic automakers, however, are getting the lion’s share of it. When the dust from this downturn settles, the [...]

Professional Football Continues Dominance over Baseball as America’s Favorite Sport

College Football Comes in Third
Whether it is the Super Bowl, the World Series, the BCS Championship Game or March Madness, every sport has its fans. But when asked to choose which one sport is America’s favorite, pro football tops the list with 31% of those who follow sports, followed by 16% who say baseball [...]

2-to-1 Majority of Americans Favor Obama Meeting with Iranian Leaders, but only 1-in-3 Favor Sending More U.S. Troops to Afghanistan

New Financial Times/Harris Poll examines U.S. and European attitudes to key foreign policy issues
Most Americans feel very positively about President Obama, but that does not mean they support everything he says he plans to do. A new Financial Times/Harris Poll finds that they support his positions on some foreign policy issues but not on [...]

Obama’s 6 Point Lead Holds Steady

Senator Barack Obama continues to lead Senator John McCain by six percentage points in the latest poll of likely voters. This lead has not changed since The Harris Poll®, conducted one week earlier.
These are some of the results of The Harris Poll, a new nationwide survey of 2,303 U.S. adults, of whom 1,695 are [...]

Europeans Believe Barack Obama is Best Able to Protect EU’s Interests from Russia While Americans Think John McCain is Better

The events in Russia have been causing concern in both Europe and the U.S. Looking at Russia’s recent actions in Georgia, at least one-third of adults in Great Britain (33%), Spain (34%), Germany (38%), France (39%), and the U.S. (44%) find these actions extremely or very threatening as do half of Italian adults (49%). This [...]

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