Behavioural Targeting: The Fire and The Fury
November 25th, The Bath House, Dean Street, W1
NMK Asks “Is Behavioural Targeting The Saviour Of Internet Publishing Or The Death Of Privacy?”
Panel includes Guy Phillipson, IAB; Baroness Sue Miller, House of Lords; Nick Barnett, Phorm
Despite all its advantages, digital media has suffered from the perennial problem of paying for [...]
Content Partners
Direct Access: Business Wire India
Superior Distribution Partners Position Network as a Smart Choice for Search Advertisers
LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) search advertising network and technology solutions provider, today announced its ad network has been bolstered by the addition of 30 high-quality distribution partners, some of which resulted from expanding internationally into the UK and Australia. High-quality traffic, [...]
A Road Map for Reaching the Online Consumer in the Digital Ecosystem
The Interactive Advertising Bureau (IAB) today announced the release of “User-Generated Content and Social Media Advertising Overview,” a milestone document that helps marketers, agencies and publishers better understand how these platforms have fundamentally altered the digital experience for consumers and advertisers. The report [...]
