ZEDO, Inc., the largest privately held ad server in the US, celebrates its 10th anniversary today. ZEDO has grown from a San Francisco startup to a major player in Internet advertising.
ZEDO’s vision, from its inception, has been to help publishers increase their revenue. ZEDO started with a unique concept of selfTargeting(TM) where a user could [...]
Content Partners
Direct Access: Business Wire India
June 8, 2009 – AdExcel is set to revolutionize the Internet advertising industry by introducing several innovative new features that will make Ads sociable with its proprietary Social Performance Advertising technology. With AdExcel, contextual and display advertisements are now enabled with comments and rating system, social recommendation, social media to provide useful insights (e.g. related [...]
Mojiva, whose powerful advertising platform makes it simple for marketers to reach customers via the growing mobile Web, today announced two additions to its executive team: Tim Cronin, Vice President of Business Development, and Julie Preis, Vice President of Product Marketing.
Cronin comes to Mojiva with more than 15 years of executive management experience with [...]
Worldwide spending on Internet advertising will total $65.2 billion in 2008, which represents nearly 10% of all ad spending across all media. With IDC’s Digital Marketplace Model and Forecast projecting 15-20% annual growth throughout the forecast period, this share will reach 13.6% by 2011 as Internet ad spending grows to $106.6 billion worldwide.
“Compared to [...]
The New York Times Company announced today that in March total Company revenues from continuing operations decreased 6.4% compared with the same month a year ago. Advertising revenues decreased 11.1% and circulation revenues increased 1.7%. The About Group again posted strong advertising growth in the month, up 22.4%.
As expected, the Company’s results for March [...]
Enters Public Beta with New Product Releases from Award-Winning Ad Network Optimization Pioneer
the Rubicon Project, a company with a mission to automate the large, yet highly inefficient advertising industry unveils an industry first: a free ad server for website publishers, specifically designed to manage multiple ad networks. Also released today is a new enhanced [...]
