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Xtract launches industry’s first social intelligence solution as a service

Social Links On-Demand gives mobile operators 39 per cent faster payback time
Helsinki, Finland and London, England — 20 May 2009 – From today, Xtract will offer its flagship social intelligence product, Social Links, as a service, while the software licensing model still remains fully supported. Called Social Links On-Demand, it enables mobile operators to cash [...]

Mobile advertising using rich media formats

TV, video, user-generated content, games & music to reach $2.79bn by 2012

London 29th April 2008: Media Analyst Screen Digest has just published its latest report (www.screendigest.com) entitled ‘Mobile media advertising opportunities: The market for advertising on TV, video and games’. The research examines the emerging market for rich media advertising delivered to consumers via [...]

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