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Silverpop Delivers Online Engagement Marketing Solutions to Germany

Company expands European presence through new office in Munich
Silverpop, a leading provider of online marketing solutions, has further solidified its leadership position in the new age of engagement marketing by opening an office in Munich, Germany. The company’s expansion into Germany is based upon the country’s thriving marketing community and the fact that Germany [...]

Increased Spam and Phishing Attacks Tops List of Email Marketer Challenges for 2009 – Even More than the Economy

Restoring Trust to Email Will Allay the Majority of Email Marketers’ Future Concerns
Increased spam and phishing attacks along with further email and image blocking by ISPs top the lists of marketer’s concerns for 2009, this according to a recent Goodmail-sponsored survey conducted by JupiterResearch.
The survey asked 202 email marketers which challenges related to [...]

SeeWhy Announces Version 3.4 to Drive Online 1-to-1 Marketing

• Software enables heads of ecommerce to deploy advanced, real-time, behavioural profiling applications for individual customers
• Generates 18 time more lift and 9 time more revenue compared to traditional marketing techniques
SeeWhy Software, the creator of the first event intelligence platform, today announced the immediate availability of SeeWhy 3.4. With this release, SeeWhy breaks new ground [...]

Premiere Global Services Enhances eMarketing Solutions by Joining Forces with Message Systems and Return Path

New Alliances Provide Premiere Global’s Customers with Enhanced MTA Technology and Reputation Management Tools
Premiere Global Services, Inc. (NYSE: PGI), a global provider of on-demand business process improvement solutions, today announced it joined forces with email solutions provider Message Systems and Return Path, an email performance management company, to enhance its suite of eMarketing solutions. [...]

Comodo Introduces Usertrust, A Free Rating And Feedback Platform To Help Emerchants Manage Their Online Reputation To Improve Business Results

UserTrust is the first free and unbiased feedback/rating platform designed to drive trusted user and merchants interactions
Recent research from Forrester and Jupiter has consistently reported that user ratings help drive website conversion. According to these studies, over 70% of online visitors rely on user ratings to help them decide whether to purchase at a [...]

Independent Research Firm Names e-Dialog a Leader in E-mail Marketing Service Provider Evaluation

“e-Dialog is a Solid Choice for Marketers Looking for a Strategic Partner, Greater E-mail Relevance and Flexible Technology and Processes”
e-Dialog, provider of advanced e-mail marketing services and solutions, today announced that Forrester Research named e-Dialog a leader in the December 2007 Forrester Wave: Email Marketing Service Providers, Q4 2007. This standing is in addition [...]

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