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Direct Access: Business Wire India

Global Mobile Organizations Support Mobile Advertising Ecosystem Ebook

MSearchGroove and Convergence World publish path-breaking industry primer; Names Paul Palmieri, President and CEO of Millennial Media, to advisory board
London, UK – October 21, 2009 – MSearchGroove, the source of analysis and commentary on mobile advertising, mobile search and social media, today announced the launch of MobileAd World Focus, a global roundup of the trends, [...]

Millennial Media Reveals First View of U.S. Mobile Advertising Campaign Data for Brand Advertisers

Company’s Reach Grows to an Industry-Leading Total of Nearly 31M; U.S. Impressions Alone Surpass 10B for the First Quarter of 2009
Millennial Media, the largest and fastest-growing mobile advertising networks company in the world’s largest advertising market, today announced the launch of a new monthly brand advertiser-focused Scorecard for Mobile Advertising Reach and Targeting (SMART). [...]

AdMarvel Launches Ad Mediation for Apple iPhone

Open Platform Enables Advertising from Numerous Ad Networks, and Direct-Sourced Inventory
CTIA Wireless 2009
AdMarvel, a leading provider of mobile advertising mediation services, today announced the availability of its iPhone Advertising Toolkit. Leveraging experience from a broad portfolio of mediation services for mobile advertising, the toolkit enables iPhone application developers to easily integrate advertising from virtually any [...]

Millennial Media Names Advertising Industry Veteran Marcus Startzel As Senior Vice President of Sales

Millennial Media, Inc., the industry’s largest and fastest-growing mobile advertising networks company, today announced that Marcus Startzel has joined the company as senior vice president of sales. Startzel brings with him more than a decade of proven interactive product and media sales leadership.
“Marcus Startzel is joining Millennial Media at a critical time in the [...]

Millennial Media Sets the Bar for Enhanced Mobile Brand-Impact Survey Targeting Capabilities

Largest Mobile Ad Network Leverages Its Long-Standing and Industry-Leading Unique User Identification Technology in New and Exciting Ways
Millennial Media, the industry’s largest and fastest-growing mobile advertising networks company, today announced the release of its enhanced brand-impact survey targeting capabilities. Along with providing more options for targeting, Millennial Media’s system enables third-party brand impact [...]

ID Media Selects Millennial Media As Premier Mobile Advertising Partner

ID Media, the largest direct and digital media services company in the U.S., has selected Millennial Media, Inc., the largest and fastest-growing mobile advertising company, to offer its direct-response advertisers a competitive advantage in achieving their mobile advertising objectives.

The partnership provides ID Media’s 70 clients with seamless access to Millennial Media’s extensive expertise, and economies [...]

RipCode and Millennial Media Partner to Offer Best in Class Mobile Video Ad Delivery Solution

RipCode, Inc., an innovator of Internet and mobile video infrastructure solutions, and Millennial Media, Inc., the largest and fastest-growing mobile advertising company, today announced a partnership that will provide advertisers and mobile content publishers an integrated service featuring Millennial Media’s ad targeting and distribution system with RipCode’s on-demand video transcoding and delivery technology.
This deal [...]

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