Tied to ‘U Rock 2’ event on Disney.com, promotion features casual game with free ‘Hannah Montana’ song download
Walmart’s ‘Your Zone’ teen home furnishings brand is key ‘U Rock 2’ sponsor
Disney.com and Walmart have created a unique online promotion tied to Disney’s U Rock 2, a user generated content event that invites fans to [...]

Inwindow Outdoor, the leader in storefront-based outdoor advertising, announced today the launch of the first-ever three-dimensional (3D) advertisement on a storefront using LCD technology. The 3D display has been created for Snickers and is an element of Mars’ recently launched national campaign featuring puns on the world’s most popular candy bar. Located on the Hines [...]

BrandPartners Inc. (OTC Bulletin Board: BPTR), a leader in delivering retail environment solutions to the financial services industry, announced that its wholly owned subsidiary BrandPartners Retail has hired David Vazdauskas, a seasoned marketing and brand strategist, as Chief Marketing and Strategy Officer, a new position for the company. While his primary responsibility will be to [...]

Matthew Grossman has joined The Walt Disney Company (NYSE: DIS) as vice president, Corporate Communications, Europe, Middle East and Africa (EMEA), it was announced today by Zenia Mucha, executive vice president, Corporate Communications. Mr. Grossman will be based in London and will manage Disney’s public profile with the media across EMEA, coordinate the communications for [...]

Disney.com Kicks off 2009 With Exciting Line-Up of Exclusive Content:
Kid’s Inaugural: We Are the Future Concert Streaming Event
35 Minutes of Exclusive High School Musical 3 Behind-the-Scenes Footage
Online Premiere of New UPisode Introducing the Upcoming Disney•Pixar Film
Disney Online, which produces the No. 1 ranked kids’ entertainment and family community Web site (www.Disney.com), [...]

Plain White T’s Fans Rock out with Their Favorite Band in New and Exclusive Ways
Disney Interactive Studios has teamed up with pop-punk band Plain White T’s for content, videos and promotional efforts for its upcoming music video game Ultimate Band. Developed by Fall Line Studio in Salt Lake City, Utah, Ultimate Band takes gamers [...]

Kirstie Kelly for Disney’s Fairy Tale Weddings – Red Label for Women Sizes 16w-32w to Grace the Runway at Bridal Week in New York
In celebration of the princess in every woman, Disney and renowned designer Kirstie Kelly are launching the “Red Label” collection of plus size bridal gowns designed specifically for plus size women. [...]

The Walt Disney Company announced a grant of $1.5 million to TreePeople, a non-profit organization, to help reforest fire-ravaged areas in the mountains surrounding greater Los Angeles. Under TreePeople’s California Wildfire Restoration Initiative, of which Disney is the biggest financial supporter, thousands of volunteers will plant an estimated 60,000 new trees over the next three [...]

OnHollywood 2008
Today, AlwaysOn presents its second annual Hollywood IT list. This industry insider list features the top entertainment executives and dealmakers who really get IT—information technology – and its growing impact on the entertainment and media economies. Last year’s list consisted of 12 pioneers who used technology to distribute and market their companies’ traditional entertainment [...]

George Bodenheimer, Co-Chairman, Disney Media Networks and President, ESPN, Inc. and ABC Sports, to Speak at the Deutsche Bank Media and Telecom Conference
A general discussion with George Bodenheimer, co-chairman, Disney Media Networks (NYSE:DIS), and president, ESPN, Inc. and ABC Sports, will be hosted by Deutsche Bank at its 2008 Media and Telecom Conference on [...]